08 Apr Why Marketing Testing Is So Important for Your Startup
Marketing testing helps startups optimize engagement, improve ROI, and scale effectively with data-driven strategies. Learn more. ...
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20 Mar How to Identify and Understand Your Startup’s Target Audience
Learn the process of identifying your target audience as well as how to use your value proposition, customer feedback, and market research to drive growth....
18 Mar Our Expanding Fractional Marketing Services: Now Offering PR
Möve Marketing is expanding its fractional marketing services to include PR as we help startups gain visibility and establish thought leadership....
05 Mar 4 Social Media Changes Affecting How You Reach Your Target Audience
Stay ahead of 2025’s social media changes. Learn how algorithm shifts, AI, short-form content, and social commerce impact your marketing strategy....
06 Feb Paid Search and Paid Ads: Key Trends and Predictions for 2025
Dive into what we believe 2025 will bring to the paid advertising and paid search environments for starts ups and tenured business alike....
18 Dec Demystifying Editorial Calendars: Build One That Works For Your Startup
Learn why editorial calendars are the clear answer to your content marketing challenges, aligning teams and business goals across departments and timelines to reach your target audience more effectively. ...
11 Dec Don’t Let Hot Leads Go Cold: Prioritize Your Pipeline with Lead Scoring
By identifying how a lead scoring model can integrate with the customer journey, organizations will inherently empower teams to engage the right leads at the right time – increasing customer volume. ...
24 Oct Möve’s AI Guidelines: Ensuring Transparency and Trust in Every Campaign
Learn how Möve integrates AI in marketing with transparency and trust. Our unique approach blends AI tools with human expertise to create impactful, original content....
08 Oct The State of Social Media in 2024 (and Looking Ahead to 2025)
We interviewed our social media strategist, Zoe Wesley, to look into the defining trends shaping social media in 2024 and a glimpse into what we can expect in 2025....
11 Jul Choosing the Right Tools for Your Marketing Tech Stack: A Step-by-Step Guide
Did you know that marketers are leaving 58% of their martech stack capabilities untapped, according to a Gartner survey? It's time to turn the tables and make your tech investments work for you, not against you....
27 Jun Startup Growth Hacks: 4 Key Components of a Winning Marketing Strategy
Startup growth is the holy grail for entrepreneurs, but it's no easy feat. With limited resources and intense competition, it can feel like a real challenge to break through the noise and scale your business effectively....
19 Jun 5 Questions to Ask Yourself Before Hiring a Marketing Agency
Did you know that 63% of marketers say their biggest content challenge is driving traffic and generating leads? That's where a marketing agency can help....
06 Jun Buyer Personas: Crafting Messages That Resonate in Your Campaigns
Did you know that 90% of companies with buyer personas have a competitive edge, gaining a clearer understanding of their buyers? This insight can be a meaningful differentiator from your competitors in the marketing arena. ...
21 May 5 Benefits of Outsourcing Your Marketing Programs in 2024
By partnering with a dedicated marketing agency, you can tap into a wealth of expertise and resources that can help elevate your brand and drive growth—without the stress and expense of managing an in-house team....