Ask any marketer what the biggest story of the industry was last year, and they’ll say ChatGPT. In this blog, we’ll break down the good, bad, and everything in between when it comes to AI and marketing.
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Trending Posts
The Beginner’s Guide to 5 B2B Marketing KPIs You Can’t Afford to Overlook This Year
You’ve probably seen article after article of experts claiming they know the best, most important, and most useful marketing key performance indicators (KPIs) you need to monitor.
New Year, New Social Media Marketing Strategy: 6 Predictions for 2024
Social media, since its inception, has moved through phases—especially when it comes to B2B marketing. No doubt, your social media marketing strategy has shifted and evolved in recent years, as it should!
Marketing Like a Mastermind: 5 Marketing Tips to Learn from Taylor Swift (for B2B Businesses)
Taylor Swift is more than just a pop icon—she’s a marketing mastermind. Her ability to connect with her audience, create powerful branding, and tell compelling stories has made her one of the most successful artists of our time.
How to Leverage Paid Search: An Expert’s Perspective
While Search Engine Optimization (SEO) can play a vital role in a company’s marketing success strategy, paid search campaigns actually drive twice the number of visitors to your high-priority web pages.
9 Email Marketing Best Practices (For Startups)
It’s an important question and one that should not be ignored, especially in a startup organization. Email marketing is more than just another marketing channel to maintain.
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Popular Resources
These guides, ebooks, and checklists deliver comprehensive overviews of the very marketing strategies we use every day. Need help building case studies? Or ready to develop a marketing strategy from scratch? You’ll find what you’re looking for here.
Content Strategy Playbook
Is your content collecting dust on social media? Blog posts going unnoticed? Emails sitting unopened in inboxes? That’s why we created the Möve Content Playbook – a no-nonsense, six-step system to build a buyer-centric framework for content development and distribution.
10 Steps to Building Case Studies That Convert
Case studies are your secret weapon. They go beyond marketing hype, offering tangible proof of your product or service’s impact. Ready to create case studies that convert? Download the checklist.
17 Steps to Build an Effective Marketing Engine for Startups
To establish your product as an indispensable resource in a crowded market, CMOs must have a deep understanding of the key components that make up a successful marketing plan and the tools necessary to create a solid marketing foundation.
The Essential LinkedIn Ads Lead Gen Checklist for Startups
LinkedIn is the best platform to reach decision-makers for B2B companies, but high costs can be daunting. Our checklist is your go-to guide for maximizing your ad budget, targeting the right audience, and getting better conversions.
The Growth-Stage Guide to Digital Marketing Automation
Digital marketing automation enhances your marketing engine by enabling complex strategies, data analysis, and personalized customer interactions beyond manual efforts. This guide offers growth-stage companies actionable strategies to fully leverage its power.
Digital Advertising During an Economic Downturn: 7 Steps to Budgeting Success
Discover how to maximize ROI, outperform competitors, and achieve long-term success during economic slowdowns with our proven 7-step budgeting system that identifies low-cost opportunities and optimizes ad spending.
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